Bright Cellars Quick Review:

Bright Cellars is a monthly wine club that matches you with four wines that you’ll love every month, based on a personalized quiz.

See Bright Cellars Promo Code

What is the Bright Cellars wine club?

Bright Cellars is a monthly subscription wine club that has been operating since 2015. It promises to personally match you with four of the best-quality domestic and international wines, based on a quick palate quiz you take as part of the subscribing process. 

The two MIT grad founders of Bright Cellars developed a unique pairing algorithm that matches Bright Cellars customers with wines that they are sure to love.

The company is passionate about interesting, quality wines, and its main goal is to help its members discover the fantastic world of wine.

Bright Cellars club subscription plan

The Bright Cellars wine club is very simple, including only one subscription plan type that delivers 4 bottles of personally matched, quality wines per month. 

There is the flexibility for customers to specify your preferences in terms of red, white or a mix, and there is also the flexibility to skip a month or delay your shipments when needed.

Ready to get more information about Bright Cellars wine? Read our Bright Cellars review to learn more:

In-depth Bright Cellars Review:

Bright Cellars Wine Club – who is it for?

In our Bright Cellars Review, we noticed that whether you are an experienced wine drinker or are a novice who would like to venture into the world of wines,  Bright Cellars is the wine club for you. 

Bright Cellars can help you with trying wines that you otherwise would never have found via regular retail channels. The company is focused on finding unique small-vineyard wines from all over the world.

Bright Cellars Main Benefits:

  • Great wines at an attractive price
  • Personalized wine selection based on your profiling
  • Huge selection of wines from local and global small hidden gem wineries
  • Delight guarantee – if you receive a bottle you did not like, Bright Cellars will help you select a free replacement wine bottle for your next month’s delivery!
  • Flexibility in skipping delivery when needed and customers can specify preference in terms of red, white or a mixed wine box
  • A reward points system for loyal customers

The Bright Cellars personalized process

Bright Cellars makes an extra effort to keep the personalization process simple and user-friendly for their customers. Yet it is highly effective for Bright Cellars to develop an accurate profile of your taste palate. To begin your personalization process, all you need to do is take a simple quiz with questions like preferred chocolate, preferred hot drink, drinking wine habits, etc. The quiz will take you only a minute or two to complete.

Based on the answers you supply during the quiz, you will then receive four personally-matched wines from around the world, that you are most likely to enjoy. With every new shipment, you receive Bright Cellars encourages you to rate your wines online. 

This rating process helps Bright Cellars to keep making your deliveries more and more suitable for your wine tasting profile!


  • Delivery – you can control your delivery’s regularity, choosing when you would like to receive your wine club box and how often.
  • Personalized selection – the wines you will receive with each delivery are matched to your wine tasting profile and any rankings you have provided for previous deliveries.
  • Promotions – Bright Cellars usually offers a tempting beginner’s promotion for new customers to enjoy. Unfortunately, Bright Cellars does not offer a free trial. 
  • Select wine preference – prefer red wine, white wine or a mix? You can easily choose or change your preferences.
  • Delight guarantee – if you received a wine that you did not like, the company promise is that they will help you select a replacement bottle for your next month’s delivery for free!
  • Cancelation – you can cancel your subscription at any time by email or by calling the Wine Concierge team.
  • Reward points system – as a Bright Cellars member you can receive and redeem points earned for various activities. With those points, you can get bonus bottles for subsequent shipments. 

Bright Cellars Website

The Bright Cellars ordering process

The Bright Cellars website is very simple to navigate, and the subscription and ordering process is user-friendly. To make your first order, you start by creating a personalized palate profile by answering a short quiz. Next, you create an account by entering an email address and a password, and you can then explore and edit your recommended wines.

You will need to finish creating your account by providing your address, phone, payment details, and make an order. Be aware that someone 21+ must sign for the order at delivery.

Once you have an active account, you can log in at any time and edit it – rank your wines, reorder wines you loved, change personal details, and more.

We noticed that Bright Cellars understands that drinking wine is supposed to be fun and stress-free. This is why the club offers a ‘Skip a Month’ policy that you can use anytime you need to delay an order.

You can also cancel your account at any time via email or by calling the Bright Cellars customer support.

Bright Cellars variety of wines

Bright Cellar is passionate about good-quality wines. The company declares that only 1 in 12 wines they taste make it into their monthly wine collections. They have a focus on finding unique, hidden gems from small vineyards from all over the world, including Italy, Spain, Portugal, and South America. 

The list of wines offered by Bright Cellars is huge and includes wines of all varieties and origins:

  • Red wines – Cabernet Sauvignon, Shiraz, Pinot Noir, Zinfandel, red blends and more
  • Whites wines – Riesling, Pinot Grigio, Chardonnay, interesting white blends and more

Out of the Bright Cellars wine boxes we have reviewed, we LOVED the Folk & Fable Red Blend 2016 that had berry undertones and a hint of sweet cooking spices. It was a lovely, enjoyable California red blend, that matched perfectly with a tasty cheese platter. 

Another wine we loved was the Jinxed Wine CO. Chardonnay 2016 from the McNary Vineyard in the Horse Heaven Hills region of Washington state. This white Chardonnay had a nice sweet fruity taste, with some interesting buttered popcorn hints. It went very well with creamy pasta!

Bright Cellars Polk Wine

Bright Cellars delivery box

The Bright Cellars wine box is a mid-sized box, labeled with the company’s logo. Inside the Box, there are 4 wine bottles, each wrapped separately in the paper. The wines are protected by a specially designed carton frame that keeps them stable and safe through the delivery process.

Bright Cellars delivery area

Unfortunately, the Bright cellars website does not offer enough information regarding their delivery area. In order to know if Bright Cellars delivers to your zip code, you can take the short taste quiz and then input your email and zip code. You will then be advised if your zip code is included in their delivery areas.

Bright Cellars customer support

Members are able to contact the Bright Cellars Wine Concierge team at 1-844-223-5527 or, Monday through Friday between 9:00 am CT and 5:00 pm CT.

The team is there to help you adjust your account, handle the delight guarantee if you are not happy with a wine you received, and anything else regarding your subscription.


Bottom Line – Do we recommend Bright Cellars?

Bright Cellars is all about quality wine paired to your taste, sourced from boutique operations from around the world that are matched to you personally!

Our team at the Wine Club Reviews gave Bright Cellars a try and loved the personalization process this wine club offers. We felt that the selection matched our profile perfectly. The wines we tried were tasty and enjoyable, and we thought that the 4-bottle quantity was just perfect for maintaining a wine tasting experience.

Our team felt that Bright Cellars offers quality, boutique bottles of wines at relatively affordable prices, so we highly recommend giving it a try!

Why use our Bright Cellars wine club review?

Our team is passionate about the world of wines. From years of experience, we know that wine clubs allow you to enhance your tasting experiences in a way that is affordable, convenient and user-friendly. However, it can be difficult knowing where to start with so many companies out there, offering a range of different wine club services. This is why we started the Wine Club Reviews. We wanted to make it easier for people by having all the information they need about the industry and the individual wine clubs in one place.

Our team undertakes an in-depth review process of each company that we profile. This includes subscribing and being a wine-club customer, so we can report back on every element of the wine club membership experience.

As well as our company profiles we also provide “Best for…..” reviews that include best wine clubs for white ,red wines or a mix of both, Most affordable or premium wine clubs and many more. Everything that we do is designed to make it easier for you to find the best wine club service to match your personal needs and preferences. 

What to consider when choosing a wine club like Bright Cellars?

Obviously, when you are choosing a wine club, there are many things to consider. This is why we recommend looking at the company profiles and articles on the Wine Club Reviews as you will find most of the information you need in one place. 

If you are budget conscious then look at the price first. You might be after international wines or would prefer a local Californian wine experience. If you are a novice you will no doubt be looking for something that is a little bit different to someone with a seasoned palate who is looking to broaden their taste horizons.

A wine club that has a strong personalization process that regularly updates your tasting profile might be a priority for you, whereas others might prefer a random regular delivery. Whatever your preferences, there is a wine club out there for you. What we recommend doing is making a list of what is important to you and starting from there!


Bright Cellars FAQ: 


If you’re a regular wine drinker who doesn’t like to waste time trying new brands and settle to drink a few glasses a month with family and friends, then Bright Cellars is worth your money and time.  

This service is more targeted towards people who are newcomers to the wine industry and are not particularly picky about what’s going to be shipped. However, as they come from smaller wineries around the world, even wine drinkers can discover new flavors through their delivery packages. Since you can choose to cancel your subscription at any time, it’s worth considering.

You have to write an email to the Bright Cellars team at to let them know that you would like to close your subscription. You should expect a reply within 72 hours or less!

The Bright Cellars concept is a monthly wine club subscription based on your tastes, which suits you with specific wine needs and preferences. Every month, you can instantly get new wines selected especially for you.

This subscription service likes to keep the process easy and convenient: you have to access the page, take a quiz, and start with four labels per month customized to your sense of taste. The distinction lies in the selection method, which is focused on a different algorithm that assesses 18 distinct qualities inside each wine to precisely synchronize your order to your preferences.

If your Bright Cellars subscription no longer comes up to your expectations, then take these quick steps to cancel it: 

  • Sign in through your internet browser or your phone application
  • Choose “Find Hidden Money”
  • Type in “Bright Cellars”
  • Wait for an email confirmation

If you’d like, you can also give the Bright Cellars’ team a call at 844-223-5527, and tell them in detail that you would like to cancel your membership.

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