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Wine clubs offers an appealing way to broaden your wine knowledge with a hand-picked wine selection that is often matched to your personal palate. This can all be done without leaving the comfort of your living room! At the Wine Club Review, we provide detailed company reviews and comparisons, to help you wade through the increasingly popular wine club industry and make the decision as to which company is best suited to you!

Today in our comparison, we are looking at Bright Cellars and Firstleaf. Bright Cellars provides a service that is based on a monthly membership with an impressive range of domestic and international wines. Firstleaf is an affordably priced wine club with a personalized membership experience that has a selection of wines from local and global wineries.

The clubs and available plans:

Bright Cellars has a very simple and easy to enjoy membership plan. Their subscription includes four bottles of wine delivered to your door every month. This delivery can be all red, all white or mixed, depending on your preferences.

The Firstleaf wine club experience includes two different levels.

  • The Introductory Shipment: 3 bottles that are hand-picked for you after you have completed a short initial quiz. This introductory shipment allows the personalization process to begin and your taste profile to be created. You can also elect to choose some interesting alternatives for your introductory shipment such as an award-winning box, Founder’s favorite and Big Reds.
  • Club Shipments are the ongoing membership deliveries that are made up of 6 bottles that have been matched to your profile. As a Firstleaf member, you can edit and swap bottles in your delivery depending on your preferences. You can elect to receive deliveries every month or every second or third month.

Who is it for?

Bright Cellars is suitable for both newbies and more experienced wine tasters alike! Bright Cellars give their customers access to an incredible range of wines from all over the world, that otherwise would have been difficult to come by.

Firstleaf is another club that is well suited to those who wish to try an international wine tasting experience. Their club is reasonable priced and very easy to use.

Main Benefits:

Bright Cellars:

  • A pleasing range of wines, internationally sourced that are attractively priced
  • Delight guarantee – if you don’t like a wine, Bright Cellars will replace it free of charge!
  • Membership involves a personalization process
  • Flexibility in terms of skipping months when required

Firstleaf wine club:

  • Wine list includes an impressive range of international and domestic wins
  • Reasonably priced
  • Appealing introductory shipment
  • Membership involves a personalization process
  • Flexibility in terms of selection regularity of delivery

The personalization process:

Bright Cellars:

When you first create your Bright Cellars account you will be asked to answer seven simple questions. These questions allow your taste profile to be created and will determine what is included in your first delivery. Then each subsequent delivery and your feedback on the included wines will allow your taste profile to be constantly updated. As a result, you will continue to receive wines that are increasingly suited to your palate.

Bright Cellars website personalisation
Winc Personalisation Quiz

Firstleaf wine club:

The Firstleaf membership also beings with answering a few simple questions which allow your taste profile to be created. As a result of these questions, your taste profile is then created. Then your taste profile is constantly refined as you provide feedback on each delivery.

firstleaf quiz

The website and ordering process:

Managing your wine club account is super-easy via the websites of both Bright Cellars and Firstleaf. They offer websites that are easy to navigate and memberships that are simple to manage. Via both websites you can see your selections, edit your orders if necessary and skip a month or cancel your account whenever required.

Please note that all wine deliveries require that someone 21+ is available to sign for the delivery.

Bright Cellars Polk Wine
Bright Cellars Wine
Firstleaf Wine selection
Firstleaf Wine

The wines:

At the Wine Club Review, we are very proud of the fact that we taste a range of wines from all companies we review, ensuring that our feedback comes from first-hand experience and is completely unbiased. We enjoyed the wines we tasted from both Bright Cellars and Firstleaf.

We love the fact that Bright Cellars is so passionate about their wine selection. They state that only 1 in every 12 bottles of wine that are tasted, even makes it onto their list! Their wine list includes very hard to find boutique selections from Italy, Spain, Portugal and South America, just to name a few areas that are known for their wine production internationally.

Firstleaf makes sure that they work directly with their wineries to be able to offer their members prices that are often up to 60% lower than standard retail prices. Their wine selection includes award-winning wines from all over the world in addition to wines that are rumored to be the next big stars within the wine industry.

Bright Cellars logo

Bottom Line:

We enjoyed our experience with both Bright Cellars and Firstleaf, but at the end of the day, we thought that the winner here is Bright Cellars. We felt that the quality of their wines was marginally superior, and we loved their detailed personalization process. We really loved their ‘Delight Guarantee’, which is an impressive service to offer and says a lot about how confident the company regarding the quality of the wines they offer.

Bright Cellars logo

Bright Cellars is our Winner!

  • Great boutique wines at a good price
  • Personalized wine selection, based on your taste profiling.
  • Huge selection of domestic and global wines
  • Delight guarantee –A free replacement for wines you didn’t like!